Blog:
The latest showstoppers
The Amaryllis range continues to grow.
In this blog, you can read all about the newest varieties in the Amaryllis assortment. We also give you tips on how to make the most of them in your creations.
Image: @flowerstud
Keep innovating
Our Amaryllis growers are not sitting still. They are continuously working on developing new varieties so that you, as a florist, can always work with the most beautiful and inspiring Amaryllises. That sounds simple, but it certainly isn't! Did you know, for example, that breeding such a new variety can take up to 15 years on average?
That is why we believe these newest varieties deserve a stage; they have gone through a long process of crossbreeding, selection, cultivation trials, and intensive quality controls. Only the very best varieties make it to the finish line — and that ensures you are guaranteed the most beautiful, strongest, and most reliable Amaryllises.
The latest showstoppers:
The growers provide an inspiring and varied assortment, but it is you as a florist who truly bring it to life. A few tips:
Curious about all available varieties?
Read more?
Read our latest blog articles
Read on and get inspired. Everything starts with Amaryllis .
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5 window display ideas
Why Amaryllis works With its impressive flowers and rich colours, Amaryllis immediately attracts attention. So perfect for shop windows where you want to entice customers to step inside. Idea 1: High-low compositions Play with different heights and sizes to create a dynamic whole. Place individual stems in narrow, tall vases next to compact arrangements. Idea...
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5 common care mistakes in Amaryllis
Good care starts even before the Amaryllis ends up in the bouquet or vase. With the right cutting technique, clean water, and sufficient support, the stem remains strong and every bud gets the chance to open beautifully. That means less waste in the store, better presentation, and a flower that your customer…
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Trend color burgundy: dark red Amaryllis for a stylish season
What is burgundy? Burgundy is a deep, warm shade of red with influences of wine red and brown. The name refers to the color of red wine from the French Burgundy region. Burgundy is often associated with warmth, luxury, sophistication, and self-confidence. In floral design, burgundy is a powerful color that instantly adds atmosphere without being overpowering. The shade…
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More than red
More than classic red Although red is the traditional colour, Amaryllis offers a wide range of varieties. From soft pink and snow white to special striped and double-flowered varieties: there is a suitable Amaryllis for every theme and customer. 5 special varieties Choosing by season and theme Use the filters on the assortment page to quickly find the right...
